Familiarization (FAM) Trips Reimagined

Experience Design for Destinations & Venues Stop showing your space. Start immersing your buyers. The traditional Familiarization (FAM) trip is broken. Passive site inspections, predictable itineraries, and exhausting ballroom tours no longer inspire today’s event professionals or buyers. In a world where planners seek unique, engaging environments, simply telling them what your destination can do … Continue reading Familiarization (FAM) Trips Reimagined