“I did good; you did bad!” Welcome to the fascinating world of the Self-Serving Bias. This cognitive bias is like that friend who takes all the credit when a group project goes well but is the first to point fingers when things go south. In the business world, the invisible puppeteer makes individuals attribute their …
Event professionals are uniquely positioned to craft experiences leading to transformative moments for individuals and organisations. By learning and adopting behavioural economics methodologies, they can create events that entertain, engage and drive positive outcomes for businesses and the wider world. Understanding Transformative Experiences Transformative experiences are profound moments that can lead to significant personal or …
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The Underestimated Pitfall in Decision-Making Today, we’re diving deep into the fascinating world of another cognitive bias. Specifically, we will explore the often overlooked but incredibly impactful “Survivorship Bias.” So, grab your favourite cup of coffee, sit back, and let’s get our thinking caps on! What is Survivorship Bias? Survivorship Bias is a cognitive distortion …
Two Different Shoes Stomping Through Business Innovation Imagine you’re at a fancy corporate gala dinner, and the DJ starts playing two songs simultaneously. One’s a classic waltz, and the other’s a funky disco number. But before you get excited for a late 2000s MashUp track by the likes of Soulwax, it’s not done well; it’s …
Today, we will delve into a fascinating topic that’s as intriguing as it is pervasive: the Halo Effect. We’ve all experienced this cognitive bias, whether we’re aware of it or not. Grab a cup of your favourite beverage, sit back, and embark on this enlightening journey together. What is the Halo Effect? The Halo Effect, …
The Role of Constraint and Creativity in Business Innovation “Think outside the box.” It’s a phrase we’ve all heard, and it’s become a bit of a cliché in the business world. It’s often interpreted as a call to throw out all the rules and let your imagination run wild. But is that really the best …
How events and event professionals can lead change “Our entire world is moving at breakneck speed!” – anyone paying attention. It feels like we are constantly experiencing ecological, political, social, and, most apparent, economic changes. All these impact business strategy and are felt strongly by those in business events in particular. Integrating Design Thinking and …
When a “Sure Boss” becomes a silent killer of innovation Ah, malicious compliance. It’s a term that might sound like an oxymoron, but it’s a real phenomenon that can have severe implications for business innovation. But before we dive into the nitty-gritty, let’s make sure we’re all on the same page about what malicious compliance …
a way of seeing the world and talking about it… for good and bad Have you ever come upon the term ‘Framing Effect’? No, it’s not about selecting the perfect filter for your Instagram post. It’s a psychological marvel that can be a game-changer in business and team dynamics. Think of it as a potential …
It’s All About Knowing the Audience Innovation is the lifeblood of any thriving business. But it’s not just about having brilliant ideas. It’s about how we communicate these ideas and, crucially, with whom we communicate. Let’s be honest. How you discuss innovation with your company’s leadership should differ from how you converse with the team …