Your Guide to Attending the Catalyst Lab

Get ready to step into the future of our industry. We are thrilled to welcome you to The Catalyst Lab during MPI Smart Monday at IMEX America! This is not a traditional sit-down session; it is a unique opportunity to join some of the industry’s most innovative leaders as we boldly explore the future of …

Catalyst Workshop CEMA

Thanks for joining our Pre-conference Workshop at CEMA Summit. Below is a fast summary of the content discussed. Read the full white paper in our members section. Meaningful Collaboration: The Catalyst Workshop Facilitated by Anthony Vade & Tahira Endean | Strategy Table Pathways To move from aspiration to impact, every element of your team must …

Change with Accessible Disruption Pathways

The Orchestration of Systems, Swarms, and Stakeholder Behavior with the Traveling Salesman Problem Leading organizational change is hard. Moving a company from its current state to a desired future state across a chaotic map is the absolute essence of change management. You sketch out a vision, draw a straight line from A to B, and …

Retreat to Reflect and Recover – Space to… sleep?

A surprising by-product of a womens retreat. For women, taking care of ourselves is often not a priority and we need a nudge to do this. This year, we created the nudge. “Join our week away. Meet new friends. Celebrate ourselves.” The by-product of this week – rejuvenation through rest. Sleep can be elusive for …

Transform Your Workplace with Augmented Reality Activations

Your Guide to a Workplace AR Activation Welcome to the future of the workplace. An Augmented Reality (AR) activation is a powerful tool to transform your physical office space into an interactive, digital environment.  By overlaying digital information, like 3D models, videos, or interactive guides, onto the real world, you can boost employee engagement, streamline …

Event Design using the Event Canvas Methodology

Beyond Logistics – Reframing Events as Strategic Instruments of Change Events have long occupied an ambiguous space, often relegated to the domain of marketing or operations and measured by tactical metrics like attendance, budget adherence, and participant satisfaction. This traditional view, focused on “event planning,” treats gatherings as logistical exercises, cost centers to be managed …

Empathy Mapping

Operationalizing Empathy as a Strategic Asset Read about the creators Customer experience and employee engagement are definitive competitive advantages; empathy has transitioned from a “soft skill” to a hard, strategic imperative. The ability to deeply understand the needs, motivations, and frustrations of both customers and employees is no longer optional; it is the foundation upon …

Agile Development

Beyond the Buzzword: How Agile Can Revolutionize Your Team, Your Business, and Your Mindset The word “agile” is everywhere, expanding its reach outside of the Tech sector that birthed the approach. It’s slapped onto project plans, dropped in meetings, and touted as the cure-all for slow, clunky workflows. But what does it truly mean to …

Level Up Your CAB: Avoiding These 5 Common Pitfalls for Powerful Insights

Client Advisory Boards (CABs) offer a goldmine of insights, providing a direct line to your customers’ needs, challenges, and aspirations. When done right, they can fuel innovation, strengthen relationships, and validate your strategic direction. However, many companies unknowingly stumble into common pitfalls that limit the effectiveness of their CABs, turning potential breakthroughs into lukewarm discussions. …

Small & Boutique Meetings Event to Promote Design, Wellness

Guest Post by Sarah J.F. Braley April 15, 2025READ THE ARTICLE HERE STRATEGY TABLE ASKED notebookLM TO DEEP DIVE ON THIS EVENT The Pendry in Park City, Utah, will host one of two highly anticipated Northstar Small & Boutique Meetings conferences this fall, October 26-28, 2025. One of two autumn iterations of Northstar’s premier hosted-buyer event …